Delivering Mass Customization at Scale: Packaging Precision

Customization is here to stay, and success depends on finding the right combination of speed and precision. 

Demand for custom packaging is expected to nearly double by 2032, creating significant challenges for manufacturers. Supply chain issues, staff shortages, and added complexity due to customization result in bottlenecks and longer lead times.

In this article Dave Hicks, talks about Speed and Precision as keys to success for 2025 and beyond. Customization is non-negotiable; success depends on balancing efficiency and flexibility to meet demand without sacrificing performance.

He also shares two proven strategies for efficiency:

1. Tech-forward Time Study

• Modern tools like motion capture, IoT sensors, and AI analytics can optimize tasks and forecast challenges.
• Focus on high-value tasks and involve cross-functional teams for data analysis.
• Use predictive analytics to accommodate unavoidable bottlenecks and refine production plans.

2. “Living” Line Balancing:

• Evenly distribute tasks across production lines to reduce idle time, inventory, and cycle times.
• Use insights from time studies to redesign tasks, involve fresh perspectives, and implement new Standard Work.
• Treat line balancing as an ongoing process of monitoring and adjustment.

If you’re not constantly working to improve, you can bet your competitors are, so there’s no time for complacency. 

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